WE CREATE NEW "FORMS" OF COLOR

COMPANY

For two generations we design and produce decorative paints that make unique and valuable homes all over the world.

TEXTURES

We decided to match every decoration to the name of an Italian city that best identifies it to enhance the concept of “Italian Style”.

SHOW ROOM

In recent years we have focused on a strong retail program in order to give visibility and recognition to the brand.

DURIPLASTIC WORLDWIDE

The national distribution network consists of specialized stores, many of which use the Durimix tinting system.

STYLE

All decorative effects Italya Colour Texture is the result of creative work and strong attention to style and choice of color. After years of research, we have developed a unique system that allows professionals to apply our product with few easy steps.

UNIQUE
MADE IN ITALY

“Il buon vivere”, the culture of beauty and love for the art belong to the history of our country this is why Italian style has always pointed out in the world of the design, of the architecture and of the fashion. This is a precious heritage that guides and inspires all our collections. To further enhance this concept we decided to match any decorative effect to the name of an Italian city that best identifies it.

COMPANY and

LABORATORY

Ours is the story of an Italian family firm, closely related to the tradition and passion for the art of the Italian decoration. For two generations we design and produce decorative paints that make unique and valuable homes all over the world. Our story begins in 1968 in a beautiful city of Milan, where over 50 years ago our parents had their first experience with the decoration. Seven years later they decided to start a business of manufacturing of varnish and decorative paints, thus realizing therir dream in their hometown in southern Italy. Today, we, the children work daily with passion and dedication to keep that dream alive. Italya colour texture is the most successful brand of Duriplastic Ltd. and is considered the most complete and interesting line of decorative paint in the market.

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WHAT WE OFFER

R&S

LOREM IPSUM DOLOR

The development and research of materials combined with ancient secrets of Italian master decorators, lead us to the development and research of materials.

PRODUCTION

LOREM IPSUM DOLOR

Duriplastic introduced the most advanced and fully automated production system, from the collection of raw materials to the packaging of finished products

TRAINING

LOREM IPSUM DOLOR

Duriplastic believes in training as a lever for development and quality improvement.
This guarantees a harmonious growth of the Company, the employees and the customers

PRIVATE LABEL

LOREM IPSUM DOLOR

A production system among the most advanced in our industry, in combination with a state of the art labeling system, allows us to offer a unique service of private label ensuring high quality standards.

TINTING SYSTEM

LOREM IPSUM DOLOR

The new Tinting System is the result of the most advanced coloring systems, in line with the modern color philosophy. Durimix is designed to provide quality performance with low environmental impact


TERRITORY

ITALY land of art and beauty. Birthplace of Leonardo and Michelangelo. Rich in history and monuments. Rich blend of art in a natural symbiosis with culture, landscape and architecture. Land of endless and wonderful surprises.
SALENTO strip of land jutting into the Mediterranean, full of art and color.
The blinding white of the lime houses under the May sun. The sea of sapphire blue embroidered and periwinkle. The intense turquoise sky fading to red and purple sunset. The soft yellow of the sand dunes with the golden glare and the bright yellow and pearlescent of the ears of corn that dance in the wind. The silvery green of olive trees and the many shades of the Mediterranean. The vibrant red of the sun and endless expanses of poppies and red wine of freshly plowed earth. The delicate pink of the almond trees in bloom.
Art, beauty, nature and colors of our land have inspired ITALY Colour Texture collection, increasingly rich in unique and creative design solutions of the idea “Thought and Made in Italy”.

THE LIME

FROM THE STONE TO THE INTERIOR DESIGN

(The lime cycle) The use of lime in mortars and water based paints marked the millennial history of the building. Mineral and ecological material, with high degree of breathability and a strong antiseptic and sanitizing power, already used by the Egyptians, Greeks, and especially by the Romans, then comeback in Renaissance also as ideal support for the realization of the AFFRESCHI, the lime is still today the binder used in green building for the preparation of plasters, decorative plasters and paints because it guarantees an high quality of living by virtue of healthiness that ensures the buildings and the compatibility with the historic architecture.

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FLAKES

La nostra azienda è in grado di offrirvi Flakes di tutti i colori in diverse misure.